What is the Red Sofa Tour?

The Red Sofa Tour

On Sept. 1, 2016, the American Heart Association Tampa Bay and Ashley HomeStore launched the Third Annual Red Sofa Tour. Ashley HomeStore, a signature sponsor of the American Heart Association Tampa Bay Heart Ball, generously donated a custom-made red sofa, which will tour around Tampa Bay until Sept. 30.


At different tour stops, guests are encouraged to:

  1. Take a seat on the traveling conversation piece
  2. Take a photo, and post it to Facebook, Instagram or Twitter with a message about why they Pledge to Live Life With Heart. Don’t forget to use #RedSofaTour and tag the American Heart Association Tampa Bay! 
  3. Feel good about joining the digital conversation about heart health, heart disease and stroke!


In the American Heart Association’s ongoing effort to build healthier lives, free of cardiovascular diseases and stroke, we hope this unique event sparks an open dialogue about heart health, as well as the No. 1 and No. 5 killers of Americans — heart disease and stroke.

Thank you Ashley HomeStore for sponsoring the Red Sofa Tour and supporting the American Heart Association!

Ron Wanek, Founder of Ashley Furniture HomeStore

Todd Wanek, CEO of Ashley Furniture HomeStore

About the American Heart Association

About Ashley Furniture HomeStore

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